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MARKETWATCH
Health Plans Strategies To Control Prescription Drug Spending
Stanley S. Wallack,
Dana Beth Weinberg and
Cindy Parks Thomas
A number of recent studies have documented the sizable impact of consumer cost sharing without accounting for the other drug management strategies being adopted simultaneously. This qualitative case study of five of Californias largest health plans examines the strategies and methods used to control prescription drug use and spending. Higher cost sharing is being used increasingly. Concurrently, major administrative efforts directed at physiciansincluding rules, incentives, and educationare being undertaken. These efforts have focused on lowering the cost per prescription by emphasizing generic substitution and therapeutic interchange of less costly drugs.

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